This is also known as Online Behavioural Advertising. We walked off the job for a month,” Rothfield told Mediaweek. Knowing the people in the game comes with its good and bad. This article is available to subscribers who have digital access included in their subscription. “It’s the highlight for the end of season,” Rothfield said. Fairfax Media’s Nick McKenzie and Kate McClymont broke the news in mid-2016 on smh.com.au. “I avoid going to press conferences because there is no point in me going there and asking a good question that is going to finish up online 10 minutes later. What's The Buzz? He’s lucky his suspension for a shoulder charge on Kalyn Ponga doesn’t include games next year. Big year Bronson Xerri and Michael Jennings’ positive drug tests rocked the NRL, but so did how they dropped — coming on the even of the season and a crucial finals match. “It was really, really hard,” Rothfield told Mediaweek. “The moment you hold back and start filling it with fluff to not upset anyone, that’s the day people stop wanting to read it. Buzz As Melbourne Storm flyer Josh Addo-Carr prepares for the NRL grand final, serious discussions are happening in the background over his future. Latest NRL chatter and more. BUZZ HIGHLIGHTS, LOWLIGHTS. There is huge pressure on Robbie Farah who has struggled in club football at the Wests Tigers. Highlight/lowlight They may be overwhelming favourites with the bookies, but NSW look to be lacking in arguably the most important area of the game. A real friend will understand your job and that you are going to get good and bad publicity along the way. Thankyou for joining 2GB, we're glad you're with us. Highs, lows There was a notable absentee from Channel 9’s coverage of the opening State of Origin game — and the snub had Buzz Rothfield puzzled. This isn’t something one can find at a presser, he says. Rothfield’s contacts have provided him with many good news yarns over the years. What’s the Buzz Former Broncos coach Anthony Seibold and sports presenter Erin Molan have teamed up in an effort to take the fight to online trolls. “There’s no other sport like that in the country.”, With his career spanning over 40 years, the question that Rothfield finds the most difficult to answer and also dislikes being asked is, “What are your highlights?”, “It’s a hard one to answer,” he said. Two such well-known figures were, Asked if he has ever felt constrained when writing a story where he knows a talent related to it, Rothfield answered: “You can’t be just because they are a friend. “I suffered a bit of anxiety from it. I used to pest and pest people, so yea,” Rothfield told Mediaweek. While they have some nice writers [in NRL’s editorial division], they are never ever going to take a serious, analytical look at the problem areas of the game, the administration, the judiciary, the referees or how the bunker works. However, his stories have also resulted in him being on sour terms with people from the industry. Too much ability, too much brilliance and too much experience. Sorry we couldn't find a match for that, please try again, Buzz: Blues finally find own version of The Axe, Blues need wholesale changes for Origin II, What’s the Buzz: Storm damage as another star faces exit, What’s the Buzz: Gayle returns to BBL with Mel’s blessing, Buzz’s Top 50: Questions over timing of positive tests, Trophy life: Smith and Storm’s all-nighter, ‘Listen again’: Gus responds to commentary critics, Favourite emerges in three-way chase for Addo-Carr, How NRL star made things right with his team, Saint, Sinner, Shoosh: Gus’ latest Twitter shutdown, What’s the Buzz: NRL star’s terrifying burglary scare, Shoosh: Drunk Bulldog caught acting like a goose, Saint, Sinner, Shoosh: Fox lock in star caller as Rabs’ retirement looms, Bulldogs’ bitter feud’ set to claim first victim, Highlights, lowlights: Ban hardly fits the crime, The one fighter Tszyu won’t risk world title shot on, Saint, Sinner, Shoosh: Channel 9 abandons Saturday night footy, Attempted murder charge over North Shore shooting, Riches to rags: Aussie star who became a window cleaner, Banned: Blues stars turned away from Origin decider, ‘An arse-covering exercise by military leaders obsessed with PC’, Transfer shock: Addo-Carr makes call on NRL future, Sydney’s hottest tables: Where the rich and famous dine, Manly have eye on a Tiger, Dogs release Reimis, Nikki Webster, Dieter Brummer: Australian stars who swapped fame for real life | Daily Telegraph, War crimes inquiry: Joel Fitzgibbon lays responsibility with national cabinet | Daily Telegraph, Origin 2020: Sydney-based commentators may not be allowed into Queensland for decider | Daily Telegr, Farmland owners NSW: Foreign-owned land size of Sydney metropolitan area | Daily Telegraph, NRL Transfers: Manly make move on Josh Aloiai, Reimis Smith off to the Storm | Daily Telegraph, Toppi, Bambini: Sydney restaurants where celebrities, politicians eat | Daily Telegraph, Project Sydney; 10 major projects fast-tracked. Check out PHIL ROTHFIELD’S Round 17 wrap here. See actions taken by the people who manage and post content. Rothfield has turned his relationships around with Sterling and Gould. Rothfield celebrated four decades with News Corp in 2016. Register, Join the conversation, you are commenting as Logout. Subscribe to the Mediaweek Morning Report with the form below. Buzz After a terrible second half, there is no question NSW will have to make changes for the return game in Sydney. Monday Buzz The wife of a high-profile rugby league identity is under investigation for allegedly setting up a fake social media account to slam critics of her husband.